Advance Electrical

B2B & B2C - Electrical Wholesaler

Background

Founded in 1986, Advance Electrical Ltd is 100% New Zealand owned. Since then, Advance has grown to cover the lower North Island including Wellington, Lower Hutt, Upper Hutt, Porirua, Palmerston North and Kapiti. 

They have a very strong industrial focus and are currently the largest supplier to the commercial fit out business in Wellington region. Their staff have a wealth of experience and knowledge and can assist customers in choosing brands from there hand-picked selection of components that offer the best quality.

Requirements

Advance Electrical needed an advanced e-commerce website and customer service portal where customers can research products, place orders and access account balances, invoices, credit notes, quotes and orders 24 hours a day, 7 days a week.

Delivery

Advance Electrical chose 360 Commerce because the platform offered most of the key requirements out-of-the-box. In addition, our platform also offered the flexibility to add new features and functionality including:

• Complex on-account pricing across the tens of thousands of products and locations
• Customer portal features for viewing all off and online orders, quotes, invoices, statements, credit notes and price lists etc.
• Full NetSuite ERP integration including customer account and order information
• New integration to the Catsy product management system including all product information inducing specification sheets and facet filter menu ordering
• Realtime Individual branch stock levels
• Click and collect functionality
• Fast order forms

Success

The new Advance Electrical website went live early 2025 and is now one of New Zealand’s largest online electrical e-commerce websites/ordering portals. This has allowed Advance Electrical to take their online operations to the next level. All of the above has replaced time consuming manual processes, enabling Advance Electrical staff to concentrate on more productive aspects of the business.